Malaysia Airlines Part 1 [BFM CASE STUDY]

With two major crises in one year, Malaysia Airlines (MAS) has been the most talked about airlines in 2014. However, did the crisis really start there? Nadia Hassan brings you an in-depth analysis of how the airline started, what business strategies were used, and who was responsible for the airline’s misfortunes in its early years.

CREDITS:
Presenter – Nadia Hassan
Producer & Editor – Josh Wong
Scriptwriter – Nadia Hassan, Michael Gong, and Kent Khor