Now more than ever, video is an essential component of corporate communication. While a live presentation or speech can be engaging, videos have the potential to reach a much larger audience. However, making corporate videos that are both effective and engaging can be a challenge.
Thanks to advancements in AI, corporate video production is becoming more efficient and sophisticated than ever before. Companies can create more realistic and lifelike videos using AI-powered tools, giving viewers a truly immersive experience.
This post will explore ways companies can use AI to improve corporate video production. Read on to learn more!
Drone Filming
AI-enabled drones are the latest trend in photography and videography. These drones can automatically follow a subject and keep them perfectly centered in the frame, regardless of their movement. This allows for hands-free operation and the user to focus on other aspects of the shot.
AI-enabled drones also have obstacle avoidance capabilities, meaning they can avoid obstacles in their path and keep the shot focused on the subject. This makes them perfect for capturing action shots and avoiding obstacles such as trees and buildings. In addition, the latest AI-enabled drones can also track moving subjects, making them ideal for capturing sports or wildlife footage.
Lip Recognition
Automated lip reading is a process of using AI algorithms to interpret video footage of someone speaking and generate a written transcript of their words. This technology has several potential applications, from helping people with hearing impairments to allowing law enforcement to transcribe recorded conversations automatically.
The accuracy of automated lip reading varies depending on the quality of the video footage and the AI algorithm being used. Still, it is generally considered less accurate than human lip reading. However, as AI technology continues to improve, the accuracy of automated lip reading is also likely to improve.
One of the key benefits of automated lip reading is that it can be used in noisy environments where traditional speech recognition methods often fail.
Automatic Video Editing
People use various video editing tools to edit their videos. Now automatic editing tools are trending today. These tools replace the cameraperson who takes note of scene numbers, highlights, and the perfect angle and sequence to gather the final corporate videos.
The above-mentioned is achieved by machine learning. There are different automatic video editors like Magisto, Adobe After Effects, GoPro Quick, Watson from IBM, and SoloShoot. You can provide the music track as a background for the video, select the frames to be used and align the sequence of the frames with audio content to create a video directly.
Animation Videos
A time-consuming task in the past was for writers and animators to manually tag all the necessary information into the database. Thanks to AI, things can be done much faster. Tagging involves identifying contextual story and character information from structured data, such as storylines, characters’ archetypes or motivations.
After tagging, the next step is creating characters. Using AI and ML, a 3D face model outlines a character’s structure and movements to bring the character to life. Also, a 3D rendition is used to get the facial expression correct. Finally, the rotoscoping process helps to create animation by drawing animated characters over the live-action sequence to trace the animated sequence.
AI is elevating the art of making corporate videos for corporate video production companies. The takeaway? AI is quickly becoming a staple in video production, and those who don’t hop on the bandwagon may find themselves at a disadvantage.