Future of Marketing: Talk and Slides by Gerd Leonhard FODM Malaysia Event 2013

This is an edited version of http://www.youtube.com/watch?v=xC7y2lcEw74

From a recent presentation I did in KL Malaysia, for an EConsultancy event, see http://gerd.fm/11r2PZt and http://econsultancy.com/sg/events/fodm-malaysia-2013 Thanks to econsultancy for making this available.

Gerd Leonhard, Futurist & CEO of The Futures Agency: ‘The Reset of Marketing, Branding and Media — the next 5 years.’

The SoLoMo (social-local-mobile) Internet is rapidly changing the way we communicate, consume, create and market. This is not merely the result of increasingly powerful and more widely available technologies but of the dramatic individual habit changes that stem from them, and that are driving the key societal, economical and political developments. Marketing is following media and content as the next big arena for big change. World-class Futurist Gerd Leonard will kick off the day with his thought provoking insights and glimpses into the future. Opportunities in the Malaysian market will be discussed in order to bring this closer to home.

Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.futuristgerd.com CEO of www.thefuturesagency.com http://about.me/mediafuturist Mobile Twitter: http://www.twitter.com/gleonhard

Btw: you can download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed Audio-only versions are being made available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com

My vimeo channel is here: https://vimeo.com/gerdfuturist (also allows downloads)