BMW 3 Series Anniversary, PUMA Launch, AirAsia Open House & More: Dope Events We Hit Up This Week!
Another week, another whirlwind of totally EXTRA events! We were here, there and everywhere!
We were on the scene and vibing like a boss! Just check out our social diary for this past week (don’t be jelly!):
Samsung 2025 Bespoke AI Home Appliances Launch
This Thursday, we were front and centre to witness Samsung Malaysia’s 2025 Bespoke AI home appliances, designed to make daily routines smarter, easier, and more secure. From a new Side-by-Side Refrigerator, to a Top Load Washer, to the Jet Ultra cordless vacuum — filled to the gills with trick AI features at the tip of your fingers with their SmartThings app and Bixby voice commands. With built-in screens and intuitive features like auto-opening doors, recipe suggestions, and remote control via smartphones, these appliances are set to redefine how we interact with our homes.
Each product brings something unique to the table: the refrigerator monitors food freshness and suggests meals, the washer adjusts water and spin settings based on fabric type for optimal laundry care, and the vacuum adapts suction power depending on floor type to ensure effective cleaning. All devices are supported by Samsung’s advanced Knox security system, now upgraded with post-quantum encryption to safeguard personal data. With these innovations, Samsung is making living a more connected, intelligent, and secure smart home experience for Malaysian households.
Watch Hype’s exclusive reel:
(reel pending)
Tissot Unveils New Collections At Annual Novelties Launch
A new year means new collections from luxury watchmaker Tissot. At its Novelties Launch 2025 event, we got an early look at what’s coming up in the Tissot lineup. The highlight of the event was the new Tissot PRC 100 Solar collection. The watch features Tissot’s Lightmaster Solar Technology that converts natural and artificial light into energy to power your watch wherever you go. We also checked out the Tissot T-Race MotoGP collection and the NBA collaboration timepiece. Here’s what went down at the event:
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BMW M340i xDrive Edition 50 Jahre Launch
To celebrate 50 years of the iconic BMW 3 Series, BMW Malaysia launched the limited-edition BMW M340i xDrive Edition 50 Jahre – with only 50 units available exclusively online. This special model is packed with premium features like Sensatec upholstery, Active Cruise Control, and exclusive M Performance parts, including carbon fibre gearshift paddles and an Alcantara centre armrest. It also sports distinctive 50 Jahre Edition badging – making it a keeper for Bimmer fans.
For those considering financing options, BMW offers flexible plans through their Easy Drive and Straight-Line Financing schemes, with monthly instalments starting from RM4,211. Customers also enjoy added peace of mind with the BMW Protection+ insurance package, which covers everything from accidental damage to flood protection. To further commemorate the anniversary, BMW will host a special event from 18th to 20th April 2025 at The Yard, Sentul Depot, where the public can explore the evolution of the 3 Series and even experience test drives.
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First Largest Haikyu!! Pop-Up Store At 1 Utama
The globally-beloved Japanese volleyball anime and manga series “Haikyu!!” by Haruichi Furudate is making waves in Malaysia with the launch of its first and largest Haikyu!!! Pop-Up Store at 1 Utama Shopping Centre. In partnership with Medialink Group (2230.HK), the pop-up store brings fans an immersive “Haikyu!!” experience with an extensive range of series-inspired merchandise, including 1 Utama-exclusive merchandise and limited-edition collectables available only in Malaysia.
Fans can also dive into the iconic scenes from the anime through the captivating “Haikyu!!”-themed photo zone, and take photos with life-size characters from the anime. To further celebrate the pop-up launch event, 1 Utama, in association with the Kuala Lumpur Volleyball Association (KLVA) and Selangor Volleyball Association (SVA), will host a Mixed Volleyball Championship, bringing the high-energy spirit of “Haikyu!!” to life.
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“Kulit Wayang (The Skin)” – Shadows, Myths & Legacy Come to Life
Dain Said is back, and this time he’s teaming up with Nevin Hiong to give us a supernatural thriller that’s anything but typical. “Kulit Wayang (The Skin)” dives deep into family secrets, haunted traditions, and the eerie world of wayang kulit.
It’s not just spooky for fun – this one’s rooted in real culture. With actual Tok Dalang (master puppeteers) like Pok Chu and Abe Mie Gajah Putih in the film, it feels more like a tribute to heritage than a regular ghost story.
Shot across the beautiful but mysterious landscapes of Kelantan and Terengganu, the movie stars Fattah Amin, Pekin Ibrahim, and Luna Ariko, who also performs the haunting theme song “Bintang.” Whether you’re into local myths, old-school horror, or just want something different, Kulit Wayang offers a chilling yet meaningful ride through shadows, legacy, and everything in between.
Kulit Wayang can be seen in more than 50 cinemas nationwide from 1st May 2025.
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Skechers Drops A Local Collab With Haris Rashid
Skechers just dropped its first-ever collab with a local artist, and it’s a stunner. Teaming up with Malaysian visual artist Haris Rashid, the new “SkechVibe Collection” brings Malaysia’s rich biodiversity to life through fashion – think oversized tees and canvas totes featuring hornbills, kantan flowers, butterflies, and wau bulan-inspired designs.
The launch event at The Exchange TRX had art lovers and fashion fans mingling in a space that felt more like a mini art fest than a typical brand rollout. Haris treated guests to a live painting session, giving everyone a closer look at his creative process and the inspirations behind the collection.
Available for a limited time at selected Skechers stores and online, this collection is all about blending comfort with culture. If you’re into fashion with a local twist, this might just be your next favourite fit.
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Nespresso Celebrates New Vertuo Creatista Machine With Exclusive Masterclass
In celebration of its new Vertuo Creatista machine, Nespresso Malaysia invited us to an exclusive masterclass where we got to experience the machine and all its features. Guided by four-time Malaysian Barista Champion Jason Loo, we made three delicious espresso-based drinks using the Vertuo Creatista. The Nespresso Vertuo Creatista will soon be available in Nespresso stores nationwide and online. Having cafe-level coffee at home has never been so easy!
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Huminodun: Muzikal Puteri Nabalu – A Journey Through Sabah’s Mythical Heritage!
Get ready for “Huminodun: Muzikal Puteri Nabalu,” an unforgettable experience that blends theatre, ethnic music, and stunning visuals! From 30th May to 1st June, catch this epic performance at Dewan Bahasa dan Pustaka, where the legendary tale of “Puteri Huminodun” comes to life in a powerful mix of drama and magic.
Directed by Nawfal Zamri with an original score by Anas Amdan, this musical celebrates Sabah’s rich cultural heritage, featuring professional actors and traditional folk music that will leave you in awe.
Theatre meets tradition in this stunning musical tribute to Puteri Huminodun. Catch the legend unfold at Dewan Bahasa dan Pustaka, Kuala Lumpur from 30th May – 1st June.
Don’t just hear about it later – get your tix on Ticket2U now.
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Capcom Pop-Up at LaLaport Bukit Bintang
Fans of Capcom, unite! For the first time, your favourite game developer’s largest pop-up store has finally opened in Kuala Lumpur! The Taiwanese publisher, Justdan, has brought your favourite games closer to you in LaLaport Bukit Bintang. The venue is packed with dedicated fans and cosplayers, as well as rich memorabilia that you can decorate your gaming space with!
From figurines to plushies to even notebooks and even pins, if you’re a Capcom fan, this is your holy land! Be sure to make your pilgrimage soon, however, as the installation will only be here until 20th April. Check out the goodies you can cop with this reel below!
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Onitsuka Tiger ULTI RS Series Launch
No one does footwear as well as Onitsuka Tiger does. The well-known brand has stuck to its tried-and-true silhouette for many years, and with good reason. However, in celebration of its 100th anniversary, the brand has begun experimenting with sleeker sneakers, focusing on performance to suit the athlete in mind without compromising style.
Hence, the brand has introduced its boldest collection yet — the ULTI RS Series! This gorgeous selection comes in three different styles, each complementing a specific field in mind. The TIGTRAIL for nature-loving hikers, the TIGRUN for those looking to up their step as well as level up their marathon game, and the TIGCOURT for the athletes looking to get the edge against the competition. The first of the three is available for purchase now for RM1,190, with the latter two set to release on the 100th anniversary proper; both will be retailing for RM1,150. If you’d like to know if these fashionable footwear are for you, check out our reel!
Songkran @ 1 Utama Shopping Centre
The vibrant customs of Thailand’s most beloved festival will be brought to the heart of Kuala Lumpur when Malaysia hosts a lavish Songkran Festival celebration. This colourful Songkran celebration, which is being organised by EQ Solutions and the Royal Thai Embassy in Malaysia, will take place in Kuala Lumpur from 10th-20th April, 2025, at the Forecourt, 1 Utama Shopping Centre. The Songkran Festival, which has been recognised by UNESCO as an Intangible Cultural Heritage of Humanity, provides tourists and Malaysians with a unique chance to experience the joyous celebrations and rich cultural customs of Thailand’s well-known New Year’s celebration.
Traditionally observed as the Thai New Year, Songkran represents rebirth, thankfulness, and camaraderie. It symbolises the washing away of bad luck and the arrival of a new beginning and is well-known for its water-splashing activities. This year’s celebration will combine religious rituals, traditional Thai cultural performances, and the exciting water activities that have made Songkran a popular holiday around the world.
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Tiger Beer – Brand New Look, Same Great Taste
With the official release of its new visual identity, which reflected the brand’s forward-thinking attitude and audacious goal to spur innovation, Tiger Beer officially opened a new chapter in its history. Tiger Beer held a special event at Heineken Malaysia to mark this milestone, which included a projection mapping display of the new design on the brewery’s façade.
Tiger Beer has been associated with breaking down barriers and questioning norms since its founding in 1932. This bold attitude is reflected in the most recent packaging redesign, which supports the brand’s goal to advance while maintaining its renowned taste. The boldly rising tiger, a representation of aspiration and resolve, is featured in the new design against a contemporary colour scheme of deep blue, vibrant orange, and high-end silver. Inspired by the “claw” shape that can be seen in the “i” and “g” of the Tiger logo, the updated design is a proudly bold symbol that encourages drinkers everywhere to “uncage their tiger” and symbolises unstoppable progress.
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Capital A Inaugural Raya Open House
This week, we hit up Capital A/ Air Asia’s inaugural Raya open house at The Estate on Federal Hill. This year, their bringing all that festive magic together with jam-packed live performances by renowned artists such as Mimifly and the Air Asia Dance Crew. From good vibes and even greater food in a celebration of togetherness, Capital A always delivers!
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Setting The Hype For Afrojack’s Concert With A Pre-Party At XVI Private Club
Who doesn’t love a pre-party to set the tone for one of the world’s biggest DJs before he comes down to Malaysia for a night of electrifying beats. Hosted by ACO Media at the exclusive XVI Private Club, the decks were full of soulful beats from DJ Feona, MCLAR3N, and DJ CHRI-Z, who will be guest DJ at the highly anticipated Afrojack concert at KL Base on 10th May 2025.
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PUMA Takesover The Starhill Piazza To Showcase The Iconic
Buckle up—PUMA and JD Sports are turning up the heat with the much-anticipated Speedcat Ballet Pop-Up! From 16 to 20 April at Starhill Piazza, Bukit Bintang, this exclusive pop-up warmly invites everyone to experience the sun-soaked California road trips and retro motel vibes, delivering a nostalgic yet elegant journey of speed and style, and to celebrate the iconic PUMA Speedcat in its sleek new spin-off, the Speedcat Ballerina!
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