ABW503D Management Insights | Batik Industry in Malaysia

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Discover the rich heritage of Malaysia’s batik industry, where art meets culture. From intricate hand-drawn designs to eco-friendly practices using natural dyes, Malaysian batik is a testament to timeless craftsmanship. Learn how artisans preserve this tradition while embracing modern trends to attract younger generations.

This video delves into the opportunities and challenges faced by the industry, including global expansion, cultural diplomacy, and the rise of digital marketing. We also highlight government initiatives, sustainable practices, and the role of local businesses in keeping batik alive.

Join us as we explore the vibrant world of Malaysian batik—a perfect blend of tradition, creativity, and innovation.

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